• megopie@lemmy.blahaj.zone
    link
    fedilink
    English
    arrow-up
    0
    ·
    18 days ago

    Part of me feels like google is comfortable allowing their traditional search experience to languish because it makes ai more necessary

    Oh, it’s so much worse than that, Google intentionally made it worse around 2019 so that people would do multiple searches and scroll to second pages, thus increasing the amount of ad impressions and user time spent on the site. There were several email back and forth between the head of search and head of advertising, with the head of search adamantly refusing to implement the changes. Eventually he ended up leaving despite having been at the company from the beginning due to this disagreement. The head of advertising during this? He’s the CEO now.

    Replacing search altogether with AI summarization is just a continuation of that, instead of delaying customers going to other sites, prevent them from going to them all together.

    • Cris_Citrus@piefed.zip
      link
      fedilink
      English
      arrow-up
      0
      ·
      18 days ago

      That was sundar pichai? Or someone else? Do you know what terms I’d need to look up to find sources for that? Thats information I’d absolutely like to include when talking about this with people, thank you for filling me in, I had no idea about that and it adds a lot of substance to that point

        • Cris_Citrus@piefed.zip
          link
          fedilink
          English
          arrow-up
          0
          ·
          18 days ago

          Thank you so much!! There were some details I wanted to clarify for people after reading so I edited my previous reply so folks can see a summary of some of the relevant points

          I appreciate you getting me a link! This will be very helpful in explaining some of the rot in the search experience and adds a lot of additional weight to my suspicion that making search worse may also be happening to push ai adoption

      • megopie@lemmy.blahaj.zone
        link
        fedilink
        English
        arrow-up
        0
        ·
        18 days ago

        i looked up the story I had read a while back, and sundar was not the head of ads, but had just become the ceo after having been on the board of directors, and the issue was kicked up to him when Ben Gomes refused implement changes that Prabhakar Raghavan of ads wanted. later Gomes left the company and was replaced by Raghavan as head of search.

        This all coming from internal emails and memos that were released as part of the anti trust case summarized in this piece which does a very good job of sourcing individual claims by pointing to specific emails and memos, although, the author is very… passionate in their coverage.