Yes, it’s a mirror, that shows us people are very emotional, and prone to react to emotional triggers. The algorithm has figured this out and is using it to maximize engagement. People will not stop reacting to these emotional triggers. Sure it’s commendable to avoid these rage-baits and pay attention to other things, and some will be better at this than others. But to think that people en masse can choose to not be caught and manipulated by these algorithms seems really naive. I know tons of people who spend more time on TikTok than they wish they did, but it’s hard to resists something that’s so cleverly optimized towards you, as Yuval Noah Harari says it: it’s hacking our brain.
Yes, it’s a mirror, that shows us people are very emotional, and prone to react to emotional triggers. The algorithm has figured this out and is using it to maximize engagement. People will not stop reacting to these emotional triggers. Sure it’s commendable to avoid these rage-baits and pay attention to other things, and some will be better at this than others. But to think that people en masse can choose to not be caught and manipulated by these algorithms seems really naive. I know tons of people who spend more time on TikTok than they wish they did, but it’s hard to resists something that’s so cleverly optimized towards you, as Yuval Noah Harari says it: it’s hacking our brain.