That seems pretty scummy and misleading. I’m not a fan of the restrictive naming Iike in the article, but the name shouldn’t try to mislead either.
A burger is more about the form, same even for sausage, steak is more gray area, something like “veggie minced meat” or stuff with “meat” in the name is a no-no imo
Okay, I like it as I am looking for replacements for salmon or chicken. So if they start calling their burger burge’r to circument such rules I wouldn’t mind.
I get how similar naming can be useful in knowing what sort of product you’re getting and what it can be used to replace, but I dislike more how it is purposefully misleading. Shouldn’t be allowed to call it that close to salmon without it containing any salmon. Same for other similar ingredient names where there’s a chance of confusion.
A meat product being quirky and inverting the m so it is marketed as w’eat would just be… No.
This stinks of (rotten) meat lobby.
I hope the meat substitute industry comes up with some kind of ‘it’s not meat’ marketing campaign to counter this.
It worked for oat milk. I’m buying “no milk” all the time 😅
NOT M!LK :)
Praise the lord.
A company here just calls everything Salmo’n, Chicke’n and so on, technically it isn’t the actual word.
That seems pretty scummy and misleading. I’m not a fan of the restrictive naming Iike in the article, but the name shouldn’t try to mislead either.
A burger is more about the form, same even for sausage, steak is more gray area, something like “veggie minced meat” or stuff with “meat” in the name is a no-no imo
Okay, I like it as I am looking for replacements for salmon or chicken. So if they start calling their burger burge’r to circument such rules I wouldn’t mind.
I get how similar naming can be useful in knowing what sort of product you’re getting and what it can be used to replace, but I dislike more how it is purposefully misleading. Shouldn’t be allowed to call it that close to salmon without it containing any salmon. Same for other similar ingredient names where there’s a chance of confusion.
A meat product being quirky and inverting the m so it is marketed as w’eat would just be… No.